We Bridge Cultural Perspectives

to Create Systems Change

Kia Ora, Ni sa Bula, Fakaalofa Lahi Atu, Noa'ia 'e Mauri, Mālō e Lelei, 'Iorana, Tālofa Lava, Fakatalofa Atu, Kia Orana, Mālō Nī, Kam na Mauri, Aloha.

Brown Pages is a social entreprise with specialist experience in Māori and Pacific communications, media and systems innovation. We help leaders across public, private and nonprofit sectors drive cultural intelligence and behaviour change.

We do this by helping systems designers and innovators create solutions that tackle inequality, inequity and disrupt systemic racism. These solutions are led, framed and informed by Te Tiriti o Waitangi and indigenous Māori and Pacific thinking, to provide the practical tools, practices and resources people need to engage with the indigenous world.

Not everyone is at the same place on the continuum to becoming culturally intelligent and this can be a lifelong journey. Below is a journey map developed by Brown Pages to chart the various stages along this CQ (also known in business as cultural quotient) continuum and where people might be at. It outlines the different types of solutions offered by Brown Pages that could be tailored for each step of their journey. Their steps are by no means static as some people could go forwards and even backwards. The suggested solutions can also be interchangeable.

Brown Pages Bridging Cultural Perspectives Framework.  
This work is licensed under a Creative Commons Attribution 4.0 International License.

Step 0: Systemic racism – Anti-racism education.
Step 1: Unconscious bias – Anti-racism and unconscious bias training.
Step 2: Cultural awareness – Tiriti o Waitangi training basics, decolonisation, Mana Moana.
Step 3: Cultural competency – Tiriti o Waitangi training intermediate, indigenisation.
Step 4: Cultural responsiveness – Strategic communications, Cultural Audit.
Step 5: Cultural co-designing – Cultural expert directory, Maru Designs, co-design support and implementation.
Step 6: Best practise implementation – Guides for engaging with Māori and Pacific peoples, PolyUX.
Step 7: Cultural intelligence – Cultural intelligence training.
Step 8: Systemic disruption – Sharing insights and strategies with others.