Māori and Pacific communications in New Zealand require messaging that is culturally relevant, memorable and easily understood. Building cultural competence and sensitivity into your communications can enrich your organisation’s communications and business outcomes. But it means understanding your stakeholders’ world and the forces that shape their opinions and beliefs.
• Understand the different Māori and Pacific communities that will be engaging with the messaging they create.
• Design a consultation process with Māori and Pacific communities to garner feedback on messaging.
• Create content using Māori and Pacific values and cultural frameworks.
• Ensure that your communications incorporate the expectations of diverse Māori and Pacific communities.
NB: Course participants will need to complete some self directed learning online to gauge their prior experience, strengths and needs as it pertains to the workshop content. This would need to be handed in a week before the workshop.
Even if you think that your current communications and engagements with your Indigenous stakeholders is sufficient, PolyUX takes our clients deeper and helps them to explore other areas needed for improvement.
• Want to understand their Màori and Pacific stakeholders better
• Create value in their work and organisation
• Create positive change for Màori and Pacific peoples
• Ensure their communications incorporate the expectations of diverse Māori and Pacific communities.
It can be confronting when talking about shifting systemic racism, especially among professionals in government, C-Suites, NGOs and faculties. Our goal is to create a more equitable future for Māori and Pacific peoples.
I like the interactive elements. Good thought provoking material with practical application so I already feel like this has been useful and I haven't even done the course yet!
PolyUX Workshop participant
MBIE
The adult teaching and learning strategies used in this workshop include andragogy, self-directed learning through an online course, transformational learning and experiential learning. When participants are willing to participate and design a consultation process with Māori or Pacific communities, they are better able to manage barriers and risks and develop an action plan to be more culturally responsive.
Session 1
Whakawhanaungatanga and the Indigenous Lean Canvas.
Session 2
Understanding Your Māori and Pacific Stakeholders Using our Indigenous Sorting Cards.
Session 3
Designing Your Engagement Process With Māori or Pacific Stakeholders.
Session 4
Creating Culturally Competent Content.
Session 5
Actionable Steps.
Digital Moana
PolyUX Workshop
Creative Services
Strategic Comms
Based in Auckland & Taumarunui,
supporting clients virtually
throughout New Zealand.
021 378 639
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